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Terrence Murray
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Danone

Challenge

The French food company wanted to highlight its Environmental, Social and Corporate Governance (ESG) commitments to bring "health through food." To do that, it needed to go all-in on a stronger editorial approach that focused on human stories.

Solution

I led an international team of content producers and designers that redesigned Danone’s corporate ESG site. The new editorial approach embedded the idea of "The Food Generation" at the heart of a new storytelliing platform, which explains how Danone is meeting its commitment to produce and supply food sustainably.

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